{"title":"New to Nutrition","description":"\u003cp\u003eStarting out doesn't have to be complicated. These are the foundations we recommend for anyone new to the supplementation journey.\u003c\/p\u003e","products":[{"product_id":"opti-women-multivitamin-tablets","title":"Opti-Women Multivitamin Tablets","description":"\u003ch3\u003eWhat is Opti-Women®?\u003c\/h3\u003e\n\u003cp\u003eOpti-Women® is a premium multivitamin designed to meet the unique nutritional needs of active women. Packed with essential vitamins, minerals, and plant extracts, it supports energy, metabolism, immune function, and overall wellness, helping you stay at your best—whether you're training, working, or on the go.\u003c\/p\u003e\n\n\u003ch3\u003ePerformance Benefit of Opti-Women® for Women:\u003c\/h3\u003e\n\u003cp\u003eWomen have different nutrient requirements than men, especially when it comes to muscle function, energy metabolism, and hormonal balance. Opti-Women® supports by:\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCombining 23 vitamins and essential minerals to support overall health.\u003c\/li\u003e\n  \u003cli\u003eProviding 18 different types of amino acids to support protein synthesis and muscle health.\u003c\/li\u003e\n  \u003cli\u003eContaining 14 mg of iron and 400 micrograms of folic acid per serving, to contribute towards normal blood formation.\u003c\/li\u003e\n  \u003cli\u003eRich in vitamins B1, B3, B5, B6, and B12, which contribute to normal energy-yielding metabolism.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhen to Use This Product:\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eMorning: Start your day with a complete nutrient boost.\u003c\/li\u003e\n  \u003cli\u003eWith Meals: Support overall wellness and daily nutrition.\u003c\/li\u003e\n  \u003cli\u003eDuring Busy Periods: Extra support for training, work, and active lifestyles.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhy Choose This Product?\u003c\/h3\u003e\n\u003cp\u003eOpti-Women® provides a comprehensive formula tailored to women’s health, ensuring strength, vitality, and everyday wellness.\u003c\/p\u003e\n\n\u003cp\u003e\u003csmall\u003e*Source: COMMISSION REGULATION (EU) No 432\/2012\u003cbr\u003e\n*Thiamine, Niacin, pantothenic acid, Vitamin B6, B12 contribute to normal energy yielding metabolism.\u003cbr\u003e\n*Biotin, Zinc \u0026amp; Chromium contribute to normal macronutrient metabolism.\u003cbr\u003e\n*Zinc contributes to the normal function of the immune system.\u003cbr\u003e\n*Vitamins C, B2, B3, B5, B12, folic acid contribute to the reduction of tiredness and fatigue.\u003cbr\u003e\n*Magnesium contributes to normal muscle function.\u003cbr\u003e\n*Zinc contributes to normal cognitive function. Pantothenic acid contributes to normal mental performance.\u003cbr\u003e\n*Iron contributes to normal formation of red blood cells and haemoglobin.\u003cbr\u003e\n*Calcium is needed for the maintenance of normal bones.\u003c\/small\u003e\u003c\/p\u003e\u003ch2\u003eDescription\u003c\/h2\u003eFood supplement with vitamins, minerals and herbal extracts.\nFood supplements are not to be used as a substitute for a varied diet.","brand":"Optimum Nutrition","offers":[{"title":"Opti-Women \/ 60 tablets","offer_id":52105828040971,"sku":"1102279","price":17.0,"currency_code":"EUR","in_stock":true},{"title":"Opti-Women \/ 120 tablets","offer_id":52105828073739,"sku":"1102290","price":36.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0794\/9991\/9627\/files\/opti-women_Image_01.png?v=1755783042"},{"product_id":"gold-standard-pre-workout-powder-eu","title":"Gold Standard Pre-Workout Powder - 330g (30 Servings)","description":"\u003ch3\u003eWhat is a Pre-Workout?\u003c\/h3\u003e\n\u003cp\u003eGold Standard Pre-Workout™ is a pre-training supplement formulated with caffeine, creatine, beta-alanine, and essential B-vitamins to support your workout preparation. It’s designed for individuals looking to enhance focus and readiness before high-intensity training.\u003c\/p\u003e\n\u003ch3\u003ePerformance Benefits:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eEach serving contains 175 mg of caffeine from natural sources to help improve alertness before workouts.\u003c\/li\u003e\n\u003cli\u003eEach serving contains 3 grams of creatine monohydrate which supports performance during high-intensity exercise.\u003c\/li\u003e\n\u003cli\u003eEach serving contains 1.5 grams of beta-alanine.\u003c\/li\u003e\n\u003cli\u003eEnriched with vitamins B1, B3, B5, B6, and B12, contributing to normal energy-yielding metabolism.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhen to Use This Product:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eBefore Training: Take 15–30 minutes before workouts to boost energy and enhance performance.\u003c\/li\u003e\n\u003cli\u003eMorning Workouts: Helps support alertness and readiness at the start of your day.\u003c\/li\u003e\n\u003cli\u003eHigh-Intensity Sessions: Power through tough workouts with sustained energy.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy Choose This Product?\u003c\/h3\u003e\n\u003cp\u003eOptimum Nutrition's Gold Standard Pre-Workout is designed to enhance your training sessions as a comprehensive supplement to support energy, focus, and performance in your fitness routine.\u003c\/p\u003e\n\u003cp\u003e\u003csmall\u003e*Source: EFSA Journal 2011;9(4):2054 24\u003cbr\u003e**Source: COMMISSION REGULATION (EU) No 432\/2012\u003c\/small\u003e\u003c\/p\u003e\n\u003ch2\u003eDescription\u003c\/h2\u003e\n\u003cp\u003eReady to mix food supplement powder with \u003ca href=\"\/products\/essential-amino-energy-powder\" title=\"Essential AMIN.O. 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Creatine increases physical performance in successive bursts of short-term, high intensity exercise.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Optimum Nutrition","offers":[{"title":"Fruit Punch \/ 330 g (30 servings)","offer_id":52105829482763,"sku":"1102160","price":30.0,"currency_code":"EUR","in_stock":true},{"title":"Watermelon \/ 330 g (30 servings)","offer_id":52105829581067,"sku":"1102161","price":30.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0794\/9991\/9627\/files\/gold-standard-pre-workout_Image_04.png?v=1767788041"},{"product_id":"opti-men-multivitamin-tablets","title":"Opti-Men Multivitamin Tablets","description":"\u003ch3\u003eWhat is Opti-Men®?\u003c\/h3\u003e\n\u003cp\u003eOpti–Men® is a high-potency multivitamin designed specifically for active men. It provides essential vitamins, minerals, and amino acids to help meet daily micronutrient requirements and support nutrient balance as part of an active lifestyle.\u003c\/p\u003e\n\n\u003ch3\u003ePerformance Benefits of Opti-Men® for Men:\u003c\/h3\u003e\n\u003cp\u003eMen have different nutrient requirements than women, especially when it comes to muscle function, energy metabolism, and hormonal balance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eOpti–Men® contains 38 active ingredients, including:\u003c\/li\u003e\n  \u003cli\u003eVitamins A, D, C, B6, B12, folic acid, copper, and selenium, which contribute to the normal function of the immune system.\u003c\/li\u003e\n  \u003cli\u003eVitamins C, B2, B3, B5, B6, B12, folic acid, and magnesium, which contribute to the reduction of tiredness and fatigue.\u003c\/li\u003e\n  \u003cli\u003eZinc and vitamin B5, which contribute to normal cognitive function and mental performance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhen to Use This Product:\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eMorning: Start your day with micronutrient support.\u003c\/li\u003e\n  \u003cli\u003eWith Meals: Take alongside food to help support nutrient intake throughout the day.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhy Choose This Product?\u003c\/h3\u003e\n\u003cp\u003eDesigned for men who train hard and live actively, Opti-Men® delivers a powerful blend of vitamins, minerals, and herbal extracts in an easy-to-take formula.\u003c\/p\u003e\n\n\u003cp\u003e\u003csmall\u003e*Source: COMMISSION REGULATION (EU) No 432\/2012\u003cbr\u003e\n*Thiamine, Niacin, pantothenic acid, Vitamin B6, B12 contribute to normal energy-yielding metabolism.\u003cbr\u003e\n*Biotin, Zinc \u0026amp; Chromium contribute to normal macronutrient metabolism.\u003cbr\u003e\n*Zinc contributes to the normal function of the immune system.\u003cbr\u003e\n*Vitamins C, B2, B3, B5, B12, folic acid contribute to the reduction of tiredness and fatigue.\u003cbr\u003e\n*Magnesium contributes to normal muscle function.\u003cbr\u003e\n*Zinc contributes to normal cognitive function. Pantothenic acid contributes to normal mental performance.\u003c\/small\u003e\u003c\/p\u003e\u003ch2\u003eDescription\u003c\/h2\u003e\u003cp\u003eFood supplement with vitamins, minerals, amino acids and herbal extracts. Food supplements are not to be used as a substitute for a varied diet. Do not exceed the recommended daily dose. Keep out of reach of children.\u003c\/p\u003e","brand":"Optimum Nutrition","offers":[{"title":"No Flavor \/ 90 tablets","offer_id":52105826861323,"sku":"1102278","price":18.0,"currency_code":"EUR","in_stock":true},{"title":"No Flavor \/ 180 tablets","offer_id":52105826894091,"sku":"1102277","price":38.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0794\/9991\/9627\/files\/opti-men_Image_01.png?v=1755783072"},{"product_id":"gold-standard-100-whey-protein-powder-eu","title":"Gold Standard 100% Whey Protein Powder","description":"\u003ch3\u003eWhat is Whey?\u003c\/h3\u003e\n\u003cp\u003eWhey protein is a high-quality, fast-absorbing protein derived from a dairy-based source, packed with essential amino acids. Protein supports lean muscle growth and repair.\u003c\/p\u003e\n\u003ch3\u003ePerformance Benefits:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e24 grams of premium whey protein per serving to support muscle growth and maintenance.\u003c\/li\u003e\n\u003cli\u003eLess than 120 calories per serving, making it suitable for various dietary goals.\u003c\/li\u003e\n\u003cli\u003e5.5 grams of naturally occurring branched-chain amino acids (BCAAs) per serving, supporting muscle repair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhen to Use This Product:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003ePost-Workout: Take after exercise to kickstart muscle repair and hit your daily protein goals.\u003c\/li\u003e\n\u003cli\u003eBetween Meals: Use as a snack to support muscle maintenance.\u003c\/li\u003e\n\u003cli\u003eDaily Nutrition: Incorporate into your diet to meet daily protein needs and fuel your active lifestyle.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy Choose This Product?\u003c\/h3\u003e\n\u003cp\u003eEnjoy more than 15 tasty flavors like Double Rich Chocolate or Vanilla Ice Cream, making your post-workout shake a delicious reward. Trusted by athletes worldwide and voted \"Best Protein Powder\" by Men’s Health Sport Nutrition Awards 2024, this is the ultimate protein for serious results.\u003c\/p\u003e\n\u003cp\u003e*Protein contributes to growth and maintenance of muscle mass with regular weights resistance training.\u003c\/p\u003e\n\u003ch2\u003eDescription\u003c\/h2\u003e\n\u003cp\u003eReady to mix whey protein powder with sweeteners.\u003c\/p\u003e\n\u003cp\u003e*Serving amounts may vary\u003c\/p\u003e","brand":"Optimum Nutrition","offers":[{"title":"Banana Cream \/ 450 g (15 servings)","offer_id":52105832726795,"sku":"1153514","price":25.0,"currency_code":"EUR","in_stock":true},{"title":"Banana Cream \/ 600 g (20 servings)","offer_id":52105833087243,"sku":"1158041","price":30.0,"currency_code":"EUR","in_stock":true},{"title":"Banana Cream \/ 900 g (30 servings)","offer_id":52105832497419,"sku":"1101514","price":45.0,"currency_code":"EUR","in_stock":true},{"title":"Banana Cream \/ 2.28 kg (76 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ON Micronized Creatine Powder uses micronized creatine, where the particle size is reduced to improve mixability and ensure it stays suspended in liquid longer. This means a smoother, easier-to-mix supplement that stays well-blended and is quickly absorbed for better performance during intense workouts. Each serving of Micronized Creatine Powder provides 3.4 grams of creatine monohydrate (a well-researched form known to enhance physical performance during successive bursts of short-term, high-intensity exercise).\u003c\/p\u003e\n\u003ch3\u003ePerformance Benefits:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eRegular consumption of creatine monohydrate increases muscle power in successive bursts of short-term, high-intensity, repeated exercise.\u003c\/li\u003e\n\u003cli\u003eCreatine is proven to improve performance during high-intensity training by supporting the rapid production of energy (ATP) in muscle cells.\u003c\/li\u003e\n\u003cli\u003eThe micronized form mixes easily with no gritty taste, making it convenient to incorporate into your routine.\u003c\/li\u003e\n\u003cli\u003eNow available in three delicious flavours – and unflavoured for versatile use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhen to Use This Product:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003ePre-Workout: Consume one rounded teaspoon mixed with water, juice, or your preferred beverage to increase physical performance in successive bursts of short-term, high intensity exercise*.\u003c\/li\u003e\n\u003cli\u003ePost-Workout: Taking creatine after your workout can help increase muscle creatine stores.\u003c\/li\u003e\n\u003cli\u003eDaily Supplementation: For optimal results, a daily intake of 3 grams of creatine is recommended to maintain elevated muscle creatine levels.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy Choose This Product?\u003c\/h3\u003e\n\u003cp\u003eOptimum Nutrition's Micronized Creatine Powder is made with creatine monohydrate, a widely used supplement that helps support strength and performance*.\u003c\/p\u003e\n\u003cp\u003e*Creatine increases physical performance in successive bursts of short-term, high intensity exercise.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch3 class=\"product-overview__info-header\"\u003eDescription\u003c\/h3\u003e\n\u003cdiv class=\"product-overview__info-text\"\u003e\n\u003cp\u003eCreatine monohydrate food supplement powder. Food supplements are not to be used as a substitute for a varied diet. Do not exceed the recommended daily dose. Keep out of reach of children.\u003cbr\u003e\u003cbr\u003e\u003cem\u003e*Euromonitor International Limited; Consumer Health 2024 Edition, Sports Nutrition category Category, %retail value share 2023 data.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e**Creatine increases physical performance in successive bursts of short-term high intensity exercise\u003c\/em\u003e\u003c\/p\u003e\n\u003ch3\u003eWho should supplement with creatine\u003c\/h3\u003e\n\u003cp\u003eCreatine supplementation is relevant to anyone with a performance goal that involves muscle power. 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