Nick has been working in the fitness industry for more than 17 years as a coach, gym owner & fitness educator, specialising in strength training & body transformation. In that time, he’s helped thousands of clients lose kilos of unwanted body fat, build more muscle and regain their confidence and control of their lives. With a background in competitive sport, Nick has been heavily involved in both competitive bodybuilding and powerlifting, with the latter inspiring him to co-own his own strength gym - Paragon Strength & Performance. He has become an authority in the fitness space as an expert on science-based, logical fitness practices & promotes flexible dieting & sustainable fitness pursuits for life. He’s also Optimum Nutrition’s longest serving athlete, having been with the brand for in excess of 11 years.