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The Optimum Insiders is your backstage pass to the real science behind performance nutrition, training, supplementation & recovery trends. Join our team of expert scientists as they break down the facts, bust the myths, and dive deep into hot topics like protein, creatine, and more. No hype, no fluff—just clear, evidence-based insights to help you make smarter choices. Dive deep into hot topics like protein, creatine, female performance and more.

9627 files gwp03279Panel discussion event titled "Creatine Uncovered" with speakers on stage in a circular auditorium settingA panel of five people seated on a stage discussing protein-related topics
“Whey protein really rises to the top as being one of the highest quality. It's got all of the essential amino acids. So all of the building blocks that we really need to build muscle… it's kind of the the Gold Medal protein so to speak. ”

Professor Stu Philips Expert in protein

“Creatine is that fast charger. It's the lightning charger, if you will." 

Dr. Eric Helms, Phd - Expert in nutrition & training for strength and bodybuilding

“Medals have been won and lost on every day of the menstrual cycle.”

Professor Kirsty Elliott-Sale - Expert in female physiology

What Experts Say About Protein, Creatine, and Female Performance

Scoop of protein powder on a table, likely for post-workout nutrition or muscle building

The science behind Protein

Confused about how much protein you really need? You're not alone. Discover why leading scientists say current guidelines are outdated, how to choose the right protein for your goals, and what’s actually worth it for recovery. Dive into expert content that cuts through the noise to fuel your performance.

Optimum Nutrition Gold Standard 100% Whey Protein powder in a container with a scoop

The truth behind Creatine

Creatine: muscle-builder, brain-booster… or misunderstood supplement? Optimum Insiders tackle the myths, safety concerns, and emerging research on cognition and performance. Whether you’re an athlete or just curious about its benefits, this is your go-to source for straight-talking, science-backed insight on one of the most effective supplements out there.

Person holding a smartphone displaying a protein calculator app, possibly related to protein intake or muscle gain

Find your daily protein

With our Protein Calculator

  • How much protein per day you need.
  • Tailored recommendations for carbohydrates, fats, and calories based on your training goals.
  • What Optimum Nutrition products are best suited to unlock more from your training and exercise.

Start quiz

Find your daily protein

With our Protein Calculator

  • How much protein per day you need.
  • Tailored recommendations for carbohydrates, fats, and calories based on your training goals.
  • What Optimum Nutrition products are best suited to unlock more from your training and exercise.

Start quiz

Person holding a smartphone displaying a protein calculator app, possibly related to protein intake or muscle gain
Optimum Nutrition mascot character with a red and black design, featuring the ON logo

Questions about supplements ?

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