Building muscle takes more than lifting heavy. It’s about consistency, the right nutrition, and giving your body what it needs before, during, and after your training sessions. Start with essentials that support strength, performance, and growth so you can keep progressing week after week.
Support Muscle Growth


Serious Mass Weight Gainer Protein Powder
If your goal is size, you need a calorie surplus. Serious Mass Weight Gainer Protein Powder delivers:
- Up to 1,269 kcal per shake
- 50g of whey protein + 3g creatine
- 251–257g of carbohydrates
- 25 vitamins and minerals
Gold Standard 100% Whey Protein Powder
Prefer a leaner option? The worlds #1 best selling protein powder^, delivers:
- 24g of whey protein
- 5.5g of naturally occurring BCAAs
- Less than 120 calories per serving (low in sugars and low in fat)
Focus & Energy Before You Train

Gold Standard Pre-Workout Powder
A scoop of Gold Standard Pre-Workout before training helps support focus¹ and energy² when it matters most - providing:
- 175 mg Caffeine
- 3.4 g of creatine monohydrate
- 1.5 g of beta-alanine
Performance for Strength Gains

Micronised Creatine
Micronised Creatine supports muscle energy so you can train harder for longer, increasing power during repeated high-intensity efforts³.
- 3.4 g of Creatine Monohydrate per serving
- Mixes easily with no gritty taste
Muscle-Building Favourites

How much protein do I need to build muscle effectively?
Find out in under 60 seconds with our protein calculator.
GET YOUR DAILY PROTEIN INTAKEExplore Other Goals
Fuel Your Knowledge
How united performance changed the game for McLaren F1
The McLaren Formula 1 Team’s resurgence has been gathering momentum for several seasons, but 2025 marks the year the team fully returned to the summit of Formula 1—and did so with unmistakable purp...
Lando Norris: Greatness. Unlocked.
Celebrating the 2025 Formula 1 World Champion. And the fuel behind his finest season. Greatness doesn’t arrive. It’s unlocked. The 2025 Formula 1 season will be remembered as the year Lando Norri...
Debunking the Top 3 Protein Myths
Takeaway points Eating more protein does not harm healthy kidneys. Protein strengthens bones rather than weakening them. Higher protein intakes do not shorten lifespan and may support healthy...
Footnotes
¹Caffeine contributes to increased alterness and improved concentration.
²Contribute to normal energy yielding metabolism.
³Creatine increases physical performance in successive bursts of short-term, high intensity exercise.

















