Stack3d, a leading supplement industry publication, recently highlighted the launch of
Optimum Nutrition’s new subscription program – available exclusively to consumers at the
brand’s direct-to-consumer website.
The profile gave the program high marks for providing customers with convenient recurring
delivery, 20% savings, and free shipping across a wide range of products – especially daily
use products like protein powders. The article also praised the subscription model for
flexible scheduling and easy account management to support consistent supplement
routines.
